The series of Landing Pages for RedFax campaign. One of my most efficient and highly conversational web UIs.
The high CTR was achieved due to the following structure:
- The main headline – Main Message with pricing detail.
- Then, goes the call-to-action
- On the right side the is and image describing the service promoted.
- Labels of Accreditation; Guarantee; Security ( in order to increase the trust level)
Below the fold there are clear graphics exploring how easy could be business with RedFax.
Also, there are advantages sections with copy and icons to consolidate the user’s choice.
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